creative direction

I hinted at this special project in the works last week and today I can finally share all of the details with you.

Together with Emily Newman of OnceWed, I’m delighted to announce the launch of Wedding Styling 101: A digital course in the foundations of aesthetics and the art of styling

This course is everything Emily and I have learned about wedding imagery from our combined 22+ years in the industry. It came about as a result of the type of questions I was receiving from you all during 1:1 coaching, studio sessions, and our creative direction and styling workshops.

You wanted to know: How can I shoot the types of weddings I see on OnceWed? Why aren't my submissions being accepted? I don't have stylists at my wedding, so how can I become a better stylist? I know something is off in my work, but how do I pinpoint exactly what it is? How do I book my dream clients?

There’s not always enough time during these sessions to answer these questions in the detail I would like, so I thought it would be helpful if I could get all of this content down in an easy-to-digest format, and allow people to go through it in their own time, delving into the learning on a much deeper level. I think Wedding Styling 101 does just that.

I hope our course will develop people’s understanding of aesthetics and storytelling. I hope it will help photographers have a more comprehensive understanding of the potential of their work. I hope it will help creatives show us more genuine wedding stories that are also more beautifully composed. But mostly, I hope it will help people feel more at ease about what’s being asked of them and their images – so they can let go of the pressure of trying to meet unknown expectations and instead be more free to be themselves as artists and show us more couples being themselves on their wedding day.

If you’re a photographer, planner, floral designer or stylist and this sounds like something you’d find helpful, we’re offering 25% off the regular course price for one week in celebration of our launch. In addition, we have some amazing bonuses offerings including 25% of one-on-one mentoring with me. You can find more information and read all of the details about the course at

We’re also sharing details of Wedding Styling 101 on Instagram so be sure to follow along with the hashtag #weddingstyling101.